Godfrey Phillips India

NEC provides the headquarters and store systems for one of the largest convenience store chains in India.

NEC’s overseas subsidiary, NEC India, received an order from Godfrey Phillips India (GPI) to develop headquarters and store systems for one of India’s largest convenience store chains, Twenty Four Seven. The convenience stores gradually began the introduction of POS terminals in March 2017, which will be in full operation by January 2018.GPI has over 50 convenience stores in India and plans to expand to 300 stores in three years. To better streamline operations, the corporation aims to expand business by renovating the Enterprise Resource Planning (ERP) system. In addition, GPI will introduce an advanced merchandise control method used by Japanese convenience stores as typified by tanpin kanri*1 and designed to prevent stock-outs by managing the sale of merchandise.

NEC delivered the ERP system to support operations within the headquarters and stores along with the TWINPOS G5200 series POS terminal, a handy terminal for ordering and receiving merchandise in stores. The Microsoft cloud-based ERP, Microsoft Dynamics 365 for Retail, was used as the base system, which has been adopted by retailers with multiple locations. NEC leveraged the knowledge accumulated through system development for convenience stores in Japan and developed additional applications and functions for efficient and around-the-clock store operations. NEC’s LCM (Life Cycle Management) services support the operation of multi-store retail businesses as a service model with proven results in Japanese convenience stores.

For the future, NEC will continue to support Twenty Four Seven’s business expansion and operational streamlining. NEC aims to deploy its services to overseas retail businesses. By promoting LCM services for system development, introduction, and maintenance from start to finish, NEC is committed to a more affluent, efficient society where non-stop services are available 24 hours a day, 365 days a year.

*1 The practice, called tanpin kanri or management by single product, is an instrument to maximize sales and minimize inventory in retail stores. The assumptions about future customer demand with regard to product the lineup and order volume is formulated on a unit-by-item basis. The assumption is then verified using actual sales results to make revisions. In tanpin kanri, this cycle is repeated in a short period of time.